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Virgin Atlantic Airways selects Smart421 as a partner to provide IT consultancy, development and support services
 
9 March 2011 - Ipswich, UK Bookmark and Share

IT system transformation to improve services to VAA customers

Smart421 Limited, part of the KCOM Group (London Stock Exchange KCOM.L), announces today that it has entered a strategic partnership with Virgin Atlantic Airways Limited (VAA), to deliver a programme of IT services to transform VAA's IT landscape, rationalising current shared services and developing additional services required to achieve the organisation's long term strategic goals.

The programme of work will involve services for Virgin Atlantic's reservation system and integration to Virgin Holidays' business. It forms part of a significant investment in IT consultancy, design, development and support services for VAA's service-oriented architecture (SOA) platform, with the objective of delivering service improvements that its customers will notice and appreciate.

VAA selected Smart421 as a partner due to its expertise and experience, recognising Smart421's capability to drive this initiative and deliver successfully.

The programme is the initial phase of a multi-year engagement, and will deliver SOA governance and architecture, together with an associated set of key services across a number of business areas.

Beverley Sewell, Head of IT for Virgin Atlantic's customer experience said, "Virgin Atlantic are pleased to be working with Smart421 to establish a SOA platform fit to deliver long term growth. Smart421 has shown a strong capability in this area and we're looking forward to delivering some great services for the airline."

Neil Miles, Managing Director at Smart421, said, "This programme will enable Virgin Atlantic to meet its strategic objectives, delivering significant costs savings and strengthen its position as a leading airline. The expertise, experience and agility offered by Smart421 meant that we were the right choice of partner for VAA."

Related Links
09.03.11    Smart421 flies high with Virgin Atlantic - ChannelPro


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For more information on this or other stories, please contact Smart421 Marketing. Email marketing@smart421.com or call +44 (0) 1473 421 421

Notes to editors

About VAA

Since it was founded in 1984, Virgin Atlantic Airways has become Britain's second largest carrier serving the world's major cities. Now based at both London's Gatwick and Heathrow airports, it operates long haul services to 30 destinations world-wide as far apart as Las Vegas, Sydney and Shanghai.

Virgin Atlantic has enjoyed huge popularity, winning top business, consumer and trade awards from around the world. The airline has pioneered a range of innovations setting new standards of service, which its competitors have subsequently sought to follow. Despite Virgin Atlantic's growth, the service still remains customer driven with an emphasis on value for money, quality, fun and innovation.

Virgin Atlantic currently has a fleet of 38 aircraft which includes thirteen 747s and six A340-300s and nineteen A340-600s. Please visit www.virgin-atlantic.com

About Smart421

Smart421 is an information and communications technology company specialising in systems integration and managed services of business critical systems. It is best known for its work with
FT UK 500 companies, especially among leading financial institutions, telcos and power utilities.

Customers say they engage Smart421 to help them solve business and technical problems more reliably than using offshore outsourcing and more cost effectively than using the big names in IT consulting.

Founded in 1989, today Smart421 is part of the KCOM Group, a public limited company with an annual turnover of over £400M, 2,200 staff and offices in major locations across the UK. The KCOM Group delivers communications services to a range of businesses and consumers, with an emphasis on exceptional service delivery.

Smart421 applies independent thinking, business agility and a passion for delivery across two key specialities: Architecture and Design Consultancy, and Managed Services.

A rapid overview of Smart421's technical and intellectual competencies

Architecture and Design Consultancy - Optimisation of your enterprise architecture through consultancy, business integration and data management practices. This means that you benefit from clearer future direction, greater ability to adapt to change and more compelling return on your investment.

Managed Services - Maximisation of your system performance and reliability through end-to-end managed services provision. This means that you benefit from reduced operational costs, enhanced business continuity and fully managed risk.